Medical practice managers who believe that brand awareness isn't important are making a costly mistake. The ones who recognize that brand awareness matters will gain the competitive advantage. The ones...
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How to Double the Likelihood Your Medical Practice is Chosen
Google is the New Yellow Pages. Time to Think Differently
Investing the bulk of your marketing dollars in Google is the modern-day equivalent of buying a big expensive ad in the Yellow Pages. Look at the data. Only 2 in...
How to Double the Likelihood Your Brand is Purchased
Business owners who believe that brand awareness doesn’t matter are making a costly mistake. The ones who do believe it matters will gain the competitive advantage. The ones who don’t...
The Key to Sustaining Profitable Medical Practice Growth
Medical groups struggle to sustain profitable growth because marketing is changing, but often not in ways that those medical groups realize. It’s challenging for medical practice leaders to keep up...
Oncology Marketing Trends to Look for in 2021
Medical groups across the industry are looking to stay ahead of the curve, navigating these challenging times under stay-at-home orders and the worldwide coronavirus health crisis -- and it's no...
How a Full Service Marketing Agency Helps Medical Groups Grow
Medical groups need help to grow because healthcare has never been more competitive. Though everyone needs medical care eventually, medical groups still face challenges to moving forward successfully. That’s why...